Privacy Policy

Last updated: November 12, 2025

Contact Information

Verity Lens

One Raffles Place, Tower 2

Level 18, Singapore 048616

Phone: +65 6874 3291

Email: [email protected]

Our Commitment to Your Privacy

At Verity Lens, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or use our services. We are committed to transparency and giving you control over your personal data.

By using our website, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

Information We Collect

Personal Information You Provide

We collect information that you voluntarily provide to us when you:

  • Fill out contact forms on our website
  • Request information about our services
  • Subscribe to our newsletter or communications
  • Engage our analytical services
  • Communicate with us via email or phone

This information may include your name, email address, phone number, company name, and any other details you choose to share in your messages to us.

Automatically Collected Information

When you visit our website, we automatically collect certain technical information, including:

  • IP address and browser type
  • Operating system and device information
  • Pages visited and time spent on our website
  • Referral source and clickstream data
  • Cookies and similar tracking technologies (see our Cookie Policy)

This information helps us understand how visitors use our website and improve our services.

Analytics Information

We use analytics services to collect information about website usage patterns, demographics, and interests. This data is aggregated and does not identify individual users unless you have given explicit consent through our cookie preferences.

Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Consent: When you provide explicit consent for specific processing activities
  • Contract Performance: When processing is necessary to fulfill our services
  • Legitimate Interests: For business operations, fraud prevention, and website improvement
  • Legal Obligations: When required by law or regulatory requirements

How We Use Your Information

Service Delivery

We use your information to respond to inquiries, provide requested information about our analytical services, and deliver the services you engage us for. This includes communicating with you about your requests and providing analysis documentation.

Website Improvement

We analyze usage patterns and feedback to enhance our website functionality, user experience, and content relevance. This helps us understand which aspects of our services are most valuable to visitors.

Marketing Communications

With your consent, we may send you information about our services, industry insights, or updates that we believe may interest you. You can opt out of these communications at any time by using the unsubscribe link in our emails or contacting us directly.

Security and Fraud Prevention

We process certain data to maintain the security of our website, prevent fraudulent activity, and protect against unauthorized access or cyber threats.

Legal Compliance

We may use your information to comply with legal obligations, respond to lawful requests from authorities, enforce our terms and conditions, or protect our legal rights.

Information Sharing and Third Parties

Limited Third-Party Sharing

We do not sell your personal information to third parties. We may share your information only in the following circumstances:

  • Service providers who assist us in operating our website and delivering services (such as hosting providers, analytics services, and email platforms)
  • Professional advisors (lawyers, accountants, auditors) when necessary for business operations
  • Law enforcement or regulatory bodies when required by law or to protect legal rights
  • Business transfer scenarios (such as mergers or acquisitions) where your data may be transferred to new owners

All third-party service providers are contractually required to protect your data and use it only for the specific purposes we authorize.

International Data Transfers

Your information may be transferred to and processed in countries other than Singapore. When we transfer data internationally, we ensure appropriate safeguards are in place, such as standard contractual clauses or adequacy decisions, to protect your information in accordance with this Privacy Policy.

How We Protect Your Information

Security Measures

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit using SSL/TLS protocols
  • Secure storage systems with access controls
  • Regular security assessments and updates
  • Employee training on data protection practices
  • Incident response procedures for data breaches

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When information is no longer needed, we securely delete or anonymize it. Specific retention periods vary based on the type of data and legal requirements.

Breach Notification

In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will notify you and relevant authorities as required by applicable law, typically within 72 hours of becoming aware of the breach.

Your Privacy Rights

Right to Access

You have the right to request copies of your personal data that we hold. We will provide this information in a commonly used electronic format.

Right to Rectification

If you believe any information we hold about you is inaccurate or incomplete, you have the right to request correction or completion of your data.

Right to Erasure

You can request deletion of your personal data in certain circumstances, such as when it is no longer necessary for the purposes it was collected or if you withdraw consent.

Right to Data Portability

You have the right to receive your personal data in a structured, commonly used, machine-readable format and to transmit that data to another controller.

Right to Object

You can object to processing of your personal data based on legitimate interests or for direct marketing purposes. We will cease processing unless we have compelling legitimate grounds.

Right to Restrict Processing

You can request restriction of processing in certain circumstances, such as while we verify the accuracy of your data or assess whether our legitimate interests override your objection.

How to Exercise Your Rights

To exercise any of these rights, please contact us using the contact information provided below. We will respond to your request within one month, though this period may be extended by two additional months if your request is complex.

Your Rights and Opt-Out Instructions

You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:

  • Avoid filling out contact forms, account registrations, or any data-submitting features
  • Disable cookies through your browser settings (see our Cookie Policy for more details)
  • Contact us directly to request the deletion of any previously shared personal data

We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided below. We will process your request promptly and confirm completion within the timeframe required by applicable law.

You can browse our website and access most content without submitting personal information. Optional data submission helps us provide better service, but is never mandatory for basic website access.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete that information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make material changes, we will:

  • Update the "Last updated" date at the top of this policy
  • Notify you via email if you have provided your email address
  • Display a prominent notice on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your data rights, or have concerns about how we handle your information, please contact us:

Verity Lens

One Raffles Place, Tower 2

Level 18, Singapore 048616

Email: [email protected]

Phone: +65 6874 3291

We aim to respond to all privacy-related inquiries within 5 business days.